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More SoftCore Drip
Friends and family only!
Top shelf rocket fuel 10 out of 10 primo quality cushions!
Bits and pieces to liven up the gaff!

Softcore presents, a collection of highly strange, ultra weird, trippy AF cushions by the one and only artist and SoftCore Creative Director, JIMI. These oversized, bad boys utilise cutting-edge printing processes on the softest fabrics which really have to be seen (and felt) to be believed.

SoftCore for your body!

The happiest footstools around...

Larger than life, freshly pressed in Amsterdam and smuggled by boat and lorry to the SoftCore HQ in East London - Our Pills are constructed from high-density foam and finished with a polyurethane lacquer system, suitable for both indoor and outdoor use.

A very limited edition run of 100 double sided, double rude, super-long cushions made from the finest materials possible. Each cushion has been lovingly stitched and stuffed in the UK, and more importantly, they look ABSOFUCKINLUTELY UNFUCKINBELIEVABLE! When they are gone they are gone…

RYCA / Ryan’s work originally rose to fame through his involvement with the street art scene under the pseudonym RYCA. Over the last three years he has developed an ever increasing presence and reputation creating prints and graphics under his own name, Ryan Callahan. These works have combined Ryan’s interest in popular culture with the vast knowledge of materials and techniques he developed through a career as a 3D sign writer. They draw upon iconic words and images, including the smiley face - synonymous with acid house rave culture in the 1980’s – and classic 90’s song lyrics.

Ryan takes these nostalgia evoking words and images and re-contextualises them using the style and materials usually associated with a traditional symbol of England: the pub sign. Ryan’s cross referencing of nationally familiar and culturally significant symbols creates work that is both accessible and playful, whilst also being highly original and technically accomplished.

SoftCore fucking loves Ryan x
Shoom was named #7 in Billboard magazine in their ‘Top 25 Clubs of all Time’, and is widely known as a spear-header for the Dance Music Scene we all love today. SoftCore is proud to present our first collaboration with the brand that started everyone's journey.